Descrizione:
2024 could be the year for exponential growth for you! You can achieve a lot more remotely and make a mark globally with an SEO Analyst internship for Cogent IBS.Duration: 4 Months (120 days)
Employment Type: Internship (100% Work from home)
Responsibilities -
Deliver weekly search insights reports for the US and Canada to identify relevant trends and provide proactive recommendations.
Create and publish new website content such as landing pages and articles.
Coordinate and ensure that all optimizations are executed.
This includes optimized page titles, meta descriptions, copy, and website content.
Perform ongoing keyword research based on trends, target audiences, patterns, and competitor analysis.
Identify and execute recommendations for SEO opportunities across owned platforms.
Coordinate and run paid media to ensure that all paid search pages are created and optimized to drive CPC efficiency.
Required Qualifications
SEO or digital marketing experience, including experience in web analytics and keyword research
Strong analytical skills and experience synthesizing data into information
Experience with HTML editing and CMS programs (ex. SiteCore)
Knowledge of SEO process and implementation
Experience with digital tools, including working knowledge of Google Analytics, Google Search Console and Google Trends
Knowledge of ranking factors and search engine algorithms
Ability to work collaboratively with both internal Marketing and IT teams
Detail-oriented, deadline-driven, and able to handle a high-volume workload
Ability to thrive in a fast-paced environment where multi-tasking and time management with on-time delivery is critical to success
The ability to find creative solutions to effectively and efficiently deliver the best solutions
Attention to detail is important to ensure brand integrity and consumer expectations are met
Preferred Qualifications
Experience working with multiple brands with unique styles and tones of voice
Bachelor's degree in marketing or related field
Familiarity with HTML, CSS, and Javascript preferred
Some familiarity with SEO tools such as BrightEdge
Bachelor's degree in marketing or related field
Experience with SEO tools such as MOZ, SEMRush, Google Search Console
Experience with analytics platforms such as Google Analytics & Adobe Analytics
Update-to-date on SEO practices
Proficient with keyword research and competitive analysis
Functional knowledge of HTML, CSS, JavaScript
Knowledge of SEO copywriting best-practices
Experience with CMS (AEM a plus)
Benefits:
Internship Completion Certificate
Letter of Recommendation for Best Performers
LinkedIn recommendation
Flexible timing (US EST time zone)
Please note that there is no stipend for this internship.